Things to look for in a video production company
In a time where there are many options for one service, choosing the right company can be daunting. There are many factors that go into finding the right company for you. Looking for a video production company is no exception. Below I will give you some tips to find the right company and to make sure it is a real one. There is nothing worse than falling for scammers, so in this article I will also cover some safety tips so that does not happen.
1. Brand Reputation
We first have to look at a brand’s reputation. What are people saying about it, have people even heard about it. If you google and you find nothing about the brand, walk away. It is probably a scam. But if you do find more about the brand I would suggest looking at social media accounts. Look at what people are saying in the comments, read what they have to say. Through the comments you can get a better understanding of the company and their reputation.
2. Professional and upfront finances
The second most important thing is how upfront they are with pricing and finances. If they are not giving you a straight answer there is something off about it. Knowing what you are going to pay for is important, it shows that the company is not trying to hide anything. Also when finances are not upfront it can also show a measure of unprofessionalism.
3. Timeliness
It is important to know you can count on the company of your choice for the day or days you need them. This can be seen in the small things. How quickly they respond and see if you are their priority. For example Beige Cashmere is an on demand company, it operates 24/7 anywhere any time. If they take too long to answer on small things then it might become a problem down the line with the time sensitive things.
4. Real team and People
Make sure that you are speaking to people instead of robots. Robots are the go to with scammers so making sure you are talking to a real person is important. This can be easily solved by asking to get a zoom call. It is also important to check that it is a real team. When looking into production companies there is usually a lot of work involved in the production and you want to make sure that there is a team behind you.
5. Client testimonials
After the brand’s reputation you have to look at clients testimonials. It is important to hear what others’ experience has been with the brand. Looking at client reviews is a good place to start. This is a good way to get a sense of what the production company is like with their clients. One thing to keep in mind is that every client is different and their experience will differ depending on what they need.
6. Portfolio
Looking for the right video production company is not only about finding the most professional and recognized company, it is also about finding one that works with your vision and fits your aesthetic. You need to look through the company’s portfolio to make sure that their style fits yours. Checking their portfolio you get a sense of what they can do before meeting with them. It is a chance to see if they can do what you are looking for. It can also give you an idea of what you might create if you work with that company.
7. Experience and Quality
Last but not least is to look for how much experience a production company has. Have they been around for a long time, are they just starting out? These are important questions to ask. Look at the company’s resume. See how many projects they have had and if they have any big names. But mostly look at the quality of the work, because in the end that is what matters most.
